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Quilt

 
 

Quilt

brand identity design, packaging 

The brainchild of two passionate founders and some very happy sheep, Quilt is a clean beauty brand made from lanolin—a naturally-occurring, cruelty-free liquid gold oil derived from sheep's wool—reimagined for the top shelf.

The Quilt team came to me with a bold idea: take a nontoxic, natural lip balm and brand it like a high-end beauty must-have. No crunchy, farmer’s market vibes, no co-op labels—just high-end design with a wink of wit and warmth.

I developed the full brand identity—from a custom Q that feels as iconic and unique as the product itself to thoughtful illustrations, fun patterns, packaging, and a bold, editorial look and feel. The result? A skincare brand that’s as charming as it is sophisticated. From sheep to very chic.

 
 

Made With Pure Lanolin

💋🐑✨

Made With Pure Lanolin 💋🐑✨

Curious about the behind-the-scenes?

Watch my three-apart branding process video below for a deep dive into how I built this brand from the ground up — from strategy and mind maps to color palettes, illustrations, typography, patterns, packaging, and more!